Design Challenge
Create Print, Digital and HD designs for Point Loma Nazarene University Athletics Program for Home and Away games. Utilize the PLNU brand guideline and adhere to the specifications of the game times, location, and opponent.
Solution
As the graphic design intern, I created graphic templates for posts on the department’s Instagram and outdoor television screen to announce Home and Away games, along with, special home game events. I also designed posters, and social media graphics to communicate a consistent visual language and style of the university athletics program. To remain consistent with PLNU’s brand guidelines, I used the established brand colors and typefaces. I designed a clear, well-structured layout so that the audience could easily find the information they were looking for. A strong visual hierarchy with varying text sizes and styling was employed for aesthetic purposes.
Project details
Date:
Sept 2024-May 2025
Client:
PLNU Athletic Department of Communications
Category:
Typography, Branding, Design
Deliverables
Print, Digital, HD
PLNU Athletics Graphic Design Internship
See it to Believe it
This opportunity demonstrated a great practice for adhering to a specific brand guides however, I also was given creative freedom in displaying clean, crisp, appealing designs.
